How to connect your Meta account
Updated on 2026-08-26
Applies to: AdWing settings
Connect your Meta ad account to AdWing so you can view and manage your campaigns.
Before you start
- A Meta user access token with the
ads_readandads_managementpermissions, generated from the Graph API Explorer.
Steps
- Go to app.adwing.co and log in.
- In the sidebar, click Settings.
- Find the Meta (Facebook) Connection card.
- Paste your token into the Paste your Meta User Access Token field.
- Click Connect Meta.
- On success you'll see "Meta connected! Ad accounts synced." and your accounts appear under Connected Ad Accounts.
- Click Sync from Meta from the Dashboard or Campaigns page to pull in your campaigns.
Result: your Meta campaigns, ad sets and ads appear in AdWing.
Note: connecting is a token paste, not a Facebook pop-up login. AdWing does not currently run an OAuth authorisation flow, so there is no Meta consent window to approve.
If it doesn't work
| What you see | What it means | What to do |
|---|---|---|
| A red error after clicking Connect Meta | The token was rejected — it may be expired, or missing a required permission | Generate a fresh token with both ads_read and ads_management, then paste it again |
| Connect Meta is greyed out | The token field is empty | Paste a token first |
| Connected Ad Accounts says "No accounts connected yet" | The token connected but no ad accounts resolved against it | Confirm the token's Meta user has access to the ad account you expect |
| Sync takes longer than a minute | Normal for larger accounts with many ads | Wait for the success toast rather than refreshing the page |
| The first action after a period of inactivity feels slow | The first request after several minutes idle can take 5–10 seconds while the service wakes up | Wait a moment and try again — it only happens once |
There is currently no "disconnect" button. To change the connection, paste a different token.